WINTER SALE
WINTER SALE
From ideation to execution, I created the primary visual that aligned with the brand, ensuring each piece was optimised for its platform. Seeing it go live and engage users was incredibly rewarding.
The Winter Sale is an annual occurring event pre-black Friday which goes live across store, socials and website.
Below are some examples of different mockups I created showcasing how the master texture could sit in different forms of media. I experimented with different layouts, animated and static executions + colour ways.
IDEATION
FINAL CREATIVEMASTER PSD
MASTER PSD
The Master creative needed to be rolled out across multiple platforms both online and in-store. I created a master PSD containing both static and animated backgrounds so the rollout process would be more efficient for the team.
