Zodiac Launch
The brief was to craft a distinct identity and creative direction for Katie Loxton’s new Zodiac collection. The challenge was to stay true to the brand’s guidelines while delivering a visually engaging, multi-channel campaign spanning web, social, and email assets that brought the launch to life across every touchpoint.
During the Zodiac launch, multiple web assets were developed including eSpots, PMax, Discovery, and display banners along with enhanced product content for each Zodiac’s webpage. Every asset was designed to align with the overarching creative direction, ensuring a cohesive and consistent brand experience across all touchpoints.
Email Grid Styles
